SUPERMOM JOURNEY
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Citizen Life Journey
Designing citizen-centered digital public service based on life events involves understanding the needs of citizens during key moments in their lives and providing them with easy-to-use, personalized, and proactive services.
This approach can significantly improve the overall citizen experience and increase satisfaction with government services.
Citizen Life Journey
Designing citizen-centered digital public service based on life events involves understanding the needs of citizens during key moments in their lives and providing them with easy-to-use, personalized, and proactive services.
This approach can significantly improve the overall citizen experience and increase satisfaction with government services.
Key principles of citizen centered life-event based service design
Empathy & Understanding
Thoroughly understand the needs, emotions, and challenges citizens face during specific life events.
Personalization
Tailor services and information to the specific circumstances of each citizen using data analytics and segmentation.
Proactive Service Delivery
Anticipate citizens' needs and proactively provide relevant information and support.
Accessibility & Usability
Ensure services are accessible to all citizens, regardless of their abilities or technological proficiency using user-friendly interfaces.
Continuous Improvement
Gather feedback from citizens and use it to iterate and improve services over time.
Empathy & Understanding
Thoroughly understand the needs, emotions, and challenges citizens face during specific life events.
Personalization
Tailor services and information to the specific circumstances of each citizen using data analytics and segmentation.
Proactive Service Delivery
Anticipate citizens' needs and proactively provide relevant information and support.
Accessibility & Usability
Ensure services are accessible to all citizens, regardless of their abilities or technological proficiency using user-friendly interfaces.
Continuous Improvement
Gather feedback from citizens and use it to iterate and improve services over time.
